We are going to create a logo and you are going to make your OWN logo.
You are going to make your OWN, you will not copy what Aaron is doing. So when choosing a name, choose your own. Don’t use mine; you can use yours, but you can also make up a company name.
MOOD BOARD – You need to find imagery that works for your logo. A mood board really helps the creative process, so you are expected to make your own mood board.
SKETCHES – You will come up with your own sketches. You can use pencil/paper, illustrator, paint, Google Drawings. It doesn’t matter, the point is to just get some ideas going.